In a financial conference call during the last year, Apple CEO Tim Cook described the iPhone X as setting up the next ten years of smartphones. It’s easy to see now what Cook meant by that: this week, the company updated all of its new iPhones to follow the design example set by the iPhone X.But even as it unveiled the iPhone Xs Max and the iPhone XR, the company ran into a struggle when it came to the iPhone X’s successor, the iPhone Xs. How do you take what was formerly your most advanced iPhone and distinguish it from the rest of your now equally advanced line-up?To read this article in full, please click here
How to fix a 1Password sync problem
Johnson Controls GLAS smart thermostat review: Hey Cortana, I’m cold!
First iPhone Xs Max cases: What you can buy right now
The Echo Plus and Philips Hue bulb are just $100 together today
First iPhone XR cases: What you can buy right now
The Array by Hampton Connected Door Lock operates on Wi-Fi and is powered by the sun
An F grade assessment: Pre-judging Apple’s keynote
The details you may have missed in Apple’s ‘Gather round’ iPhone event
The iPhone XR is the affordable premium iPhone we’ve always wanted
The case for combining live TV streaming services
iPhone XR vs iPhone XS and iPhone XS Max: Which one should you pre-order?
Hands-on with the new iPhone XS, iPhone XS Max, iPhone XR, and Apple Watch Series 4
First iPhone XS cases: What you can buy right now
Macworld Podcast: Join us on Thursday, Sept. 13, at 10 a.m. Pacific
Twitter poll: What is the product that you wanted to hear about but was not discussed during the Apple event?