Verizon this afternoon announced a new, “exclusive” promotion that it has worked out in partnership with Apple: customers on any of the carrier’s three unlimited data plans — Go Unlimited, Beyond Unlimited, or Above Unlimited — will receive six free months of Apple Music. That’s double the normal free trial period you’d get with Apple’s subscription music service.
But this isn’t just for new listeners; the offer is good regardless of whether you’re a current, lapsed, or new Apple Music user; if you’re already subscribed, you won’t have to worry about paying for it for six months once the deal kicks in. The promotion starts on August 16th, according to Verizon.
If this is the first step, what’s next?
In some sense, this can be seen as a...
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